You never get a second chance to make a first impression. We have all heard this line before. So, true indeed. But it is the last impression we remember most. That also applies to negotiation situations. In every negotiation there are two pivotal moments. The beginning and the end of a conversation largely decide the success of the negotiation. Psychologically, the last impression is even more important than the first one. It is the last impression, which has a strong influence on someone’s judgement. Because no matter whether in a budget negotiation or when buying a new car – who cannot hold out until the end, negates his hard negotiating position. But how does one successfully end a negotiation?